For handymen
Local SEO for handymen. Get found on Google and ChatGPT.
A handyman's work is a long list of small jobs: hanging a TV, patching drywall, fixing a sticky door, assembling furniture. Customers search for the task, not the trade. If your profile just says "handyman", ChatGPT and Google have no way to know you're the person for that leaky faucet or that broken fence board.
Free audit for your handyman business · No signup · About a minute
What your customers ask AI
Questions like these decide who gets the call. Does ChatGPT name you, or someone else?
- “Can you recommend a handyman in Raleigh to mount a TV and hide the wires?”
- “Who can patch a hole in drywall near me this week?”
- “Is there a handyman near me who takes small jobs, like fixing a door that won't close?”
What Google and AI look at for handymen
The specific tasks you do
Searches name the job: TV mounting, drywall repair, furniture assembly, caulking. Assistants recommend handymen whose profiles list those tasks in plain words.
Small jobs welcome
Many people worry a pro won't come out for one small fix. Saying you take small jobs, or have a minimum, answers that up front.
What you don't do
Being clear that you leave major electrical or plumbing to licensed trades builds trust and keeps your profile from looking like it claims everything.
Variety in your photos
Photos of many different jobs show range. A gallery of shelves, repaired decks and patched walls tells people and Google what you take on.
5 fixes you can make this week
- List your ten most common tasks in your Google Services list, like TV mounting, drywall repair and furniture assembly.
- Write a "Jobs we do" page on your website with short task names people actually search for.
- Say on your website and Google whether you have a minimum charge or bundle several small jobs into one visit.
- Note which jobs you refer to licensed electricians or plumbers, so customers know what to expect.
- Post a photo from each job this week to your Google profile, with a short caption naming the task.
Tip: on Google, pick “Handyman/Handywoman/Handyperson” as your primary category, or a more specific one if it fits better. On your website, ask your web person to add LocalBusiness structured data using the schema.org type HomeAndConstructionBusiness.
Getting more reviews, the right way
Ask before you pack up, when the customer can see the finished shelf or the door that closes again. Follow with your Google review link by text. Handyman customers often hire you again, so asking every customer after every visit builds a steady, varied set of reviews. Ask everyone the same way and never offer a free small job or money off in exchange.
How Kip helps handymen
- Every week, Kip asks ChatGPT and Gemini questions like the ones above and tracks whether they recommend you, and who they pick instead.
- Every month, Kip re-runs your audit and emails a short report with your next fixes, in plain words.
- On Pro, Kip tracks nearby competitors and emails review requests to your customers in your business's name.
The free audit works today. Paid plans open to founding members in small groups: reserve a spot.
Questions from handymen
I do lots of different jobs. Which ones should I list?
Start with the ones you do most and want more of. List them by the words customers use, like "TV mounting" rather than "wall installations".
Should I pick plumber or electrician as extra categories?
Only if you're licensed for that trade. Otherwise, keep to the handyman category and list small fixes as services, which matches how Google expects it to be used.
Do I need a website if I'm a one-person business?
A simple one helps Google and AI confirm what you do and where. A single page with your tasks, area, photos and phone number is a good start.