For electricians
Local SEO for electricians. Get found on Google and ChatGPT.
People hire an electrician for two very different reasons: something stopped working, or they're planning a project like a panel upgrade or an EV charger. Both groups want proof you're licensed before they let you near the wiring. When they ask Google or ChatGPT, the electricians who show their license, their services and their area clearly are the ones that get named.
Free audit for your electrical contracting business · No signup · About a minute
What your customers ask AI
Questions like these decide who gets the call. Does ChatGPT name you, or someone else?
- “Who is a licensed electrician near me that can install a Level 2 EV charger?”
- “What's a good electrician in Denver for upgrading an old 100 amp panel?”
- “Half my outlets stopped working. Is there an electrician near me who can come today?”
What Google and AI look at for electricians
A license people can check
Homeowners worry about safety and permits. A license number on your website and in your Google description gives searchers and AI assistants something concrete to trust.
Project work and repair work, both named
"EV charger installation", "panel upgrade" and "generator hookup" are separate searches from "outlet not working". Listing each one lets you match both the planner and the person with a dead circuit.
Residential or commercial, made clear
Someone wiring a restaurant and someone adding a ceiling fan want different electricians. Say which work you take on, so you aren't skipped by the people you want.
Photos of clean work
A tidy panel, a finished lighting install or a mounted charger shows quality in a way text can't. Google profiles with real job photos look active and trustworthy.
5 fixes you can make this week
- Add your state license number to your website footer and to your Google Business Profile description.
- Add "EV charger installation", "panel upgrade" and any other projects you really do as separate items in your Google Services list.
- Write one short page or section for EV chargers that says which charger brands you install and whether you handle the permit.
- Upload photos of three recent jobs to Google, like a new panel or a finished lighting project.
- Check that your business name, phone and address are the same on Google, Yelp, your website and your state license listing.
Tip: on Google, pick “Electrician” as your primary category, or a more specific one if it fits better. On your website, ask your web person to add LocalBusiness structured data using the schema.org type Electrician.
Getting more reviews, the right way
Ask when you've finished and tested the work, while you're still on site or that evening. A simple text with your Google review link works well, and it helps if the customer mentions the job, like the panel swap or the charger. Send the same request to every customer, including the ones whose job had a hiccup. Don't offer a discount or a gift for it; Google's rules forbid it, and the FTC bans rewards in exchange for positive reviews.
How Kip helps electricians
- Every week, Kip asks ChatGPT and Gemini questions like the ones above and tracks whether they recommend you, and who they pick instead.
- Every month, Kip re-runs your audit and emails a short report with your next fixes, in plain words.
- On Pro, Kip tracks nearby competitors and emails review requests to your customers in your business's name.
The free audit works today. Paid plans open to founding members in small groups: reserve a spot.
Questions from electricians
Should I show my license number online?
Yes, if your state issues one. Customers often look it up before hiring, and it gives Google and AI assistants a clear sign you're a real, licensed business.
I do both homes and businesses. Do I need two Google profiles?
No. One profile per location is the rule. Say in your description and on your website that you do both, and list the main services for each.
Is it worth getting EV charger jobs from search?
Many homeowners search for that job by name, so if you install chargers, list it clearly. The free audit shows whether ChatGPT and Gemini mention you when someone asks for an electrician in your area.