For bars and pubs

Local SEO for bars and pubs. Get found on Google and ChatGPT.

Bar searches are about a mood or an event: somewhere to watch the game, a happy hour after work, trivia, a quiet cocktail. People ask ChatGPT and Gemini those exact things. If your profile only shows an address and a logo, there's nothing to tell them you're the place for it.

Free audit for your bar · No signup · About a minute

What your customers ask AI

Questions like these decide who gets the call. Does ChatGPT name you, or someone else?

  • “What's a good sports bar near me showing the game tonight?”
  • “Where's the best happy hour in Las Vegas off the Strip?”
  • “Is there a pub in Louisville with trivia night and a good bourbon list?”

What Google and AI look at for bars and pubs

What happens on which night

Trivia on Tuesdays, live music on Fridays, karaoke on Saturdays. A regular weekly schedule on your website and Google posts lets AI tools answer "what's on tonight".

The right category for your kind of bar

Google has categories like "Sports bar", "Cocktail bar", "Pub" and "Wine bar". The specific one helps people find the bar that fits their night.

Late hours that are correct

Bar hours change by night and by season. Wrong closing times on Google send people to a dark door at midnight and lead to angry reviews.

Drinks and food named

Local beers on tap, a bourbon list, a kitchen that stays open late. These details answer questions that a bare listing can't.

5 fixes you can make this week

  1. Choose the most specific bar category on Google, like "Sports bar" or "Cocktail bar", as your primary one.
  2. Add your weekly events to your website as a simple schedule, and post this week's event on your Google profile.
  3. Check your closing time for every night of the week on Google, and set your kitchen hours separately if they differ.
  4. Turn on the Google attributes that apply, like happy hour drinks, live music, or good for watching sports.
  5. Put your drink list and your food menu on your website as text, not only on a chalkboard photo.

Tip: on Google, pick “Bar” as your primary category, or a more specific one if it fits better. On your website, ask your web person to add LocalBusiness structured data using the schema.org type BarOrPub.

Getting more reviews, the right way

A card with a QR code that comes with every tab, or a small sign at the bar, asks every guest the same way. Don't save it for the table that's having a great time. Never offer a free round, a shot or a discount for a review, and don't hand the card only to the regulars. Google can remove those reviews, and the FTC's rule against buying positive reviews applies to bars too.

How Kip helps bars and pubs

  • Every week, Kip asks ChatGPT and Gemini questions like the ones above and tracks whether they recommend you, and who they pick instead.
  • Every month, Kip re-runs your audit and emails a short report with your next fixes, in plain words.
  • On Pro, Kip tracks nearby competitors and emails review requests to your customers in your business's name.

The free audit works today. Paid plans open to founding members in small groups: reserve a spot.

Questions from bars and pubs

Do I need a website if people find me on social media?

It helps. Social posts are hard for Google and AI tools to read as facts. A simple site with hours, events, drinks and location gives them something stable to rely on.

Should I add happy hour times to Google?

Yes. Google profiles have attributes for happy hour, and a short note in your description or website with the exact times answers a very common question.

A review mentions a fight or a rude bouncer. What do I do?

Reply briefly and calmly, without blaming the guest. Say what you do to keep the bar safe and invite them to contact you. If the review breaks Google's rules, you can report it.